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The Cal State Hayward News Media Fellowship
"Forty Reporters and Their Adventures in Economics"
Cal State Hayward economics fellows put on striped coats to participate in mock trading on the floor of the Pacific Stock Exchange.
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Forty print and electronic business journalists from six countries have visited California State University, Hayward over the past five years for hands-on fellowships allowing them to examine the breadth of economics in one week. The most recent fellowship was held May 19-24, 2002, and included 20 editors and reporters.
The fellowships are designed, directed and funded by the Cal State Hayward Office of Public Affairs. Faculty support comes from the universitys School of Business and Economics. It carries the co-sponsorship of the Council for Advancement and Support of Education, which includes the event to its listing of annual fellowships.
As can be seen in the schedule of activities, reporters meet with professors, students, and business leaders. The Office of Public Affairs arranges tours of Silicon Valley and San Francisco financial landmarks such as the Pacific Stock Exchange, the Federal Reserve Bank, the corporate headquarters of Levi Strauss, the Wente Winery and both Pacific Bell Park (home of the San Francisco Giants) and the Oakland-Alameda County Coliseum (home of the Oakland As and Oakland Raiders).
The fellows engage in an interactive program with distinguished faculty on a different topic in economics each day: micro and macro economics; sports economics; the economics of wine; the environment; labor relations; anti-trust and economic regulation; free trade vs. "fair" trade; and business ethics and social responsibility. Following discussions, they visit an economic or business landmark to reinforce what they learned.
Reporters and editors benefit from a fellowship held in one of the most important economic regions of the world. The Bay Area is the prototype of an information-based economy, the home of 117,000 computer jobs and 80,000 in telecommunications. It is the home of Silicon Valley, 2,200 multimedia businesses and more than 300 biotechnology firms.
The objective of the program is to create awareness by journalists of the expertise available to them by interacting with business professors at Cal State Hayward. It is hoped that the journalists will call upon their experiences at the university when they cover related issues in their professional work.
The 2002 Reporters
Twenty journalists were selected for the program in 2002:
Tom Anderson, Business Reporter, Alameda Newspapers Group, Oakland, CA
George Avalos, Business Reporter, Contra Costa Times, Walnut Creek, CA
Mickey Butts, Reporter, Salon.com, San Francisco
Janet Carfagno, Business Editor, Lexington Herald-Leader (KY)
Matthew Crowley, Business Writer, Las Vegas Review-Journal
Betty Hallock, Business Reporter, The Los Angeles Times
Michelle Himmelberg, Business Reporter, The Orange County Register
Sabrina Kang, Business Reporter, KRON-TV
Ben Kowk, Business Reporter, South China Morning Post
Alison Lui Mei-Chun, Technology Reporter, Ming Pao Daily News (Hong Kong)
Melinda Morales, Business Reporter, Visalia Times Delta (CA)
Paul Nyhan, Business Reporter, Seattle Post-Intelligencer
Bill ODriscoll, Senior Business Reporter, Reno Gazette-Journal
Eric Palmer, Regional Business Editor, Kansas City Star (MO)
Robert Reuteman, Business Editor, Rocky Mountain News (Denver)
Carolyn Said, Business Reporter, San Francisco Chronicle
Brenda Sandburg, Business Law Reporter, The Recorder (San Francisco)
Margaret Steen, Business Reporter, The San Jose Mercury News
Sonia Tsang, Business Correspondent. Dow Jones Newswires (Hong Kong)
A Sampling of Responses and Results from Past Fellows
Kathleen Williams, Contra Costa Times: "The tour of the Federal Reserve Bank was fascinating and the tour of Intel was fabulous. A great week!"
Jess Bravin, The Wall Street Journal: "well-organized and lots of attention paid to the convenience and comfort of the fellows."
Shelley Coolidge, Christian Science Monitor: "It was refreshing to get out and do something different, see a few companies and network with other reporters."
John Makulowich, Washington Technology: "The speakers and tours were excellent."
Linda Berlin, Money magazine: "What I really enjoyed about the week was getting to know the other reporters, as I think that is a key to all this."
Anne Granfield, Forbes: "Excellent lectures."
The Purpose
The purpose of the fellowship is not to immediately generate stories about Cal State Hayward as much as to offer an unusual opportunity to interact with leading scholars and their students away from the pressures of the newsroom. However, the university has benefited as these reporters experiences continue influence their journalism. Many fellowship graduates have continued their relationship with the universitys experts.
Kim Huggett, Director of Public Affairs, Cal State Hayward
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